Discover how AI works and available tools.
Discover the biggest developments in AI and marketing
Uncover a future vision of transformative AI and marketing
Spread inspiration throughout the organisation
AI is already changing the marketing game: you need only look as far as your social media feed. Today AI is used to instantly craft hyper-personalised campaigns that analyse our behaviours to create resonant recommendations. Generative AI content creation makes the creation of marketing materials a breeze. 24/7 chatbot assistance guides customers on their purchasing journey. This is all just the start of a far greater shift in marketing.
In this inspiring talk, Richard will bring you on a journey into the awesome future of marketing AI.
Marketing AI will soon be ubiquitous. Holographic AI brand ambassadors will be automatically created based on our data to guide us in both the physical and digital worlds. AI agents won’t just be smart, they’ll be empathetic - understanding our emotional state and responding with thoughtful product suggestions. For every individual, AI will build a continuous campaign that matches their needs and choice of medium. No humans will be required for this process - in fact, most marketing jobs will become obsolete as AI systems gradually take over. They’ll manage everything themselves, constantly learning and automatically adapting to new situations.
Please contact us for an introduction. Lectures are available from EUR 3,500.00
What exactly is AI and how does it work? What are language models (LLM's) and AI agents, and how are they becoming increasingly intelligent? What are recent developments, breakthroughs, and commonly used tools?
The possibilities of AI are endless. It accelerates and improves various aspects of our work. It's creative and delivers what we thought impossible.
AI is approaching the job market like a high-speed train. Jobs will disappear and new ones will emerge. Which ones are they? And what does this mean for education and prosperity?
AI has a major influence on our economy and the results and viability of organizations. How can we increase profits and reduce costs through AI?
How can we balance the 'wow' and 'oops' aspects of AI? What safeguards and regulations are needed? Where do the dangers lie?
AI is becoming an integral part of every function, department, and organization. But how do you organize this in a proper, safe, and successful way?
This lecture is also available as a workshop. In it, you’ll learn how AI can enhance your work and get hands-on experience with opportunities and challenges for the entire organization.
In our Prompt Playground, you can experiment with AI tools yourself and learn to work effectively with AI instructions. The workshop combines an inspiring knowledge program with practical working sessions where employees can immediately start working with AI.
An exciting vision of AI-driven marketing awaits: will you reach out and grab it? Book an engaging and accessible lecture by renowned keynote speaker Richard van Hooijdonk today. Start by getting to know Richard – book an inspiring free brainstorming session today. Lectures are available from EUR 3,500.00
